What Smartwatches Mean for Email Marketing Campaigns

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Both Apple and Samsung have created their own version of a smartwatch that link to a user’s respective smartphone. Users can send text messages, use a variety of smartwatch-enabled apps, and check their email. While smartphones have brought users conveniences like Google at their fingertips, interactive messaging features, and social media apps on the go, […]

What You Need to Know About Remarketing Lists for Search Ads (RLSAs)

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With the ability to personalize the online advertising experience, remarketing strategies are gaining traction as one of the most popular internet marketing strategies. Online marketers no longer must rely on keywords as their only targeting strategy. Keywords haven’t been left behind as there are methods that work alongside them such as Remarketing Lists for Search […]